Online MBA in Marketing Management program is for a duration of 2 years. The program is divided into 4 semesters. However, the benefit to distance learning students is that they get an extension period of 2 additional years to pass the exams. So, the course can last from 2 to 4 years.
An MBA in Marketing Management is a popular choice because it provides an opportunity to gain expertise in analytics, customer-level management, and digital marketing. For working professionals, taking a break of two years to upskill themselves might not always be feasible. Thus, an Online MBA in Marketing Management is their best route.
The two-year-long course greatly helps students in an effective plan-making process for marketing. Along with sound knowledge of marketing principles and strategies, students are also extensively taught about creating and maintaining customer loyalty. An online learning programme allows the students to study right from the comfort of their homes while continuing their employment terms.
The eligibility criteria for this course are similar to that of a regular MBA. Here is what you should consider before applying for the course:
The fee for an online MBA in Marketing Management in India typically ranges from ₹60,000 to Rs. 1,50,000 for the entire program, depending on the university. Government universities may offer lower fees, while private or deemed universities may charge higher. The fee is usually divided into semester-wise or annual payments. Some universities also offer EMI options, scholarships, or discounts for early applicants. Additional charges like registration, exam, and study material fees may apply. It’s advisable to check the official website or consult with admission counselors for the latest fee structure and available financial aid options.
Everything about this course is virtual — from the application and teaching mode to examinations. Here are the general steps you will need to follow to apply for an online MBA in Marketing Management.
The course's curriculum is designed to help students gain sound familiarity with the latest marketing concepts and get in touch with the regular advancements in the field. Students who enrol in an MBA for marketing get descriptive knowledge about marketing principles.
The courses are designed with features that enable this virtual experience to be completely satiating. Universities tend to offer virtual classrooms, discussion boards, presentations, computer-based simulations, real-life case studies, practical workshops, video conferences, e-learning internships and more.
Listed below are the subjects that are part of the Online MBA in Marketing Management curriculum.
Semester 1 | Semester 2 |
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Semester 3 | Semester 4 |
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An online MBA in Marketing Management can lead to strong placement opportunities, especially for candidates with relevant skills or prior experience. Many reputed universities offering online MBAs have dedicated placement support, including resume building, interview preparation, and virtual job fairs. Graduates can explore roles such as Marketing Manager, Digital Marketing Specialist, Brand Manager, and Sales Manager. Companies in sectors like FMCG, IT, e-commerce, and advertising often hire MBA Marketing graduates. While campus placements may be limited compared to regular programs, the networking, internships, and skill-based certifications provided during the course can significantly boost employability and career growth.
The most crucial aspect of advancing technology and its success is the investment in the product’s marketing. The marketing sector is expanding rigorously, and as a result, new career options are blooming every day. MBA graduates have a thorough knowledge of all the marketing principles following the latest trends. Therefore, they have better chances of getting jobs in renowned companies with high-paying positions. Some job profiles and their descriptions are listed below.
